So for us any gain we had in election, one vote that we got, was a win.

Life always teaches us more than the Road to Santiago does,’ he answered. ‘But we don’t have much faith in what life teaches us.

Scott Bedbury, Starbucks’ vice president of marketing, openly recognized that “consumers don’t truly believe there’s a huge difference between products,” which is why brands must “establish emotional ties” with their customers

Once someone asked me, "What do you want to be your epitaph?" So I said, "Paulo Coelho died when he was alive.

Written By Paulo Coelho

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